#IAMFASHION is a blog about fashion, from chic, simple, street wear, classic, vintage to high fashion. It is a blog that gives a detailed look on fashion and how one can  upgrade their fashion sense.

My name is Malienar Roar, 20 years old, from South Africa, currently studying my second year in Bachelor of Arts in Journalism at the University of Johannesburg. I am very passionate about fashion and have ambitions of being a fashion journalist and one day being a fashion magazine founder that covers everyday people’s fashion style.

I have a vibrant, loud and adventurous personality, and a person who is always looking for different fashion styles to explore. #IAMFASHION is a blog about fashion, from chic, simple, street wear, classic, vintage to high fashion. It is a blog that gives a detailed look on fashion and how one can  upgrade their fashion sense.

#IAMFASHION targets women from all ages that love fashion and enjoys looking good. The women that express their emotions, sense of identity, knowledge, self-esteem and individuality through fashion. The goal of #IAMFASHION blog is to produce fashion content that is high quality, relatable, help women understand and find their personal fashion style.